The motivation for the book was my young son. It was intended to be a memoir but I thought others could benefit from the way I coach and explain my life. The impetus to publish came from the sudden passing of my brother. He only left a few words to live by for his daughter, who was 5 at the time. When people pass away you tend to think about your own mortality, and so my son has the book and he still has me, but there are others I need to reach. From my book they can get a laugh, rally through difficult times, put themselves in position to help others, learn about business, leadership and sales. I have been a community advocate for those who are underserved. More specifically, I have assisted hundreds of people with obtaining employment. My work has allowed me to impact the lives of people who own multiple million-dollar homes to those who are homeless. I gravitate to the common denominator that I see in all people, and that is the need for effective leadership and relationships. I use my book: Leading in the First Person, my website: abrams360media.com and soon to launch blog: Abrams Index as platforms to expand upon the proven success I have in one-on-one and small team development.